Saturday, 2 June 2012

How Rooster Teeth Won the Internet With Red vs. Blue

A film-school dropout, Michael Burns doesn't have a degree in anything, but over the course of the last 10 years he's built a multimedia empire, adapting with the internet as it shifted and changed shape. The company produces one of the longest-running sci-fi shows ever, dominates YouTube (they were the eighth most popular non-music channel of 2011) and publishes the most-downloaded videogame-focused podcast on iTunes.

Source: http://www.wired.com/gamelife/2012/05/rooster-teeth-red-vs-blue/

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